WordPress websites are popular for many reasons, including the platform’s versatility. Whether you’re in e-commerce, media, or the nonprofit space, WordPress empowers you to create a website that attracts, educates, and retains customers.
But a lot goes into running a compelling site. Thankfully, there are many tools to help you succeed. The best WordPress tools for your marketing website vary by industry.
If you already use Ninja Forms to connect with customers, you’re in luck. We’re proud to partner with several brands that enhance the WordPress experience.
The Best WordPress Tools For Your Marketing Website
Do you sell products? Publish newsworthy stories? Provide aid to underserved communities?
Every business sector has unique needs — and so does your WordPress website. Below are some of the most common industries that use WordPress and Ninja Forms, along with the best partner tools for those verticals.
E-Commerce
Online shops are often complex, featuring product listings, checkout portals, FAQs, live chat support, and more. Therefore, e-commerce sites need robust web hosting. At Ninja Forms, we partner with two excellent web hosting services: Kinsta and Nexcess.
Kinsta offers “better, faster WordPress hosting” capable of handling heavy traffic and lots of content. The platform uses the Google Cloud Platform to ensure lightning-fast load times, and they also have advanced security measures to keep your site safe from attacks.
Nexcess is another excellent hosting option, delivering comparable infrastructure and security benefits for fast, safe, and reliable websites. While Kinsta’s dashboard is more beginner-friendly, Nexcess has a developer-oriented focus and offers advanced coding tools like Git integration and staging sites.
Both services include excellent customer service and a range of plan options, making either a fantastic choice for e-commerce web hosting.
Marketing
Most marketing companies use automation tools to streamline their strategies and analyze their impact. Two of our partners, SendWP and EmailOctopus, can help you simplify your email marketing.
SendWP is a powerful email marketing platform designed specifically for WordPress marketing websites. It includes email scheduling, campaign analytics, A/B testing, and list segmentation — among other features. Learn how to use SendWP here.
EmailOctopus is another user-friendly email marketing platform that delivers customizable templates, automated campaigns, detailed analytics, plus more (learn more here). Both tools will enhance your email marketing efforts, but SendWP is a bit more robust, while EmailOctopus is simpler (and therefore more affordable).
SendWP and EmailOctopus are extra effective when used with our other partner, Clearout. This email validation service verifies email addresses in real-time, detecting and removing invalid or fake addresses and identifying potential spam traps entered into your WordPress forms. Click here to learn more and streamline your email validation process today!
With these partner tools, your marketing efforts take less time and reach more customers than ever.
Agencies
If you need help with more than just themes, Codeable is another helpful solution for agencies that don’t have in-house developers. This freelance platform connects businesses with vetted WordPress experts. Whether you need custom development or website optimization, Codeable has the right WordPress freelancer for you.
A WordPress theme development company, Parallelus delivers customized themes designed to look and perform beautifully, no matter what kind of agency you run. Parallelus offers regular updates and maintenance to its themes, ensuring your website remains compatible with the latest WordPress versions and security standards.
Bonus tip for agencies: You can use Sitechecker tool to SEO audit and analyze your agency’s website. This tool will also help you expand your list of services for your clients, as it has White Label SEO Software in its toolbox.
Sales
Sales are all about customer engagement, but managing marketing, client services, and data can be challenging. ActiveCampaign unites email marketing, marketing automation, sales automation, and CRM, allowing you to improve customer engagement, increase sales, and grow your business through your WordPress marketing website.
This tool also helps you reach customers through multiple channels, including site messaging and SMS marketing. ActiveCampaign is compatible with many third-party apps and services — including WordPress and Ninja Forms!
Nonprofits
Looking to streamline your donations? Ninja Forms also partners with GiveWP, a WordPress donation plugin ideal for nonprofits and charitable organizations. Create donation forms through Ninja Forms and integrate them with GiveWP, which handles recurring donations, customizable donation amounts, and donor management tools.
You can collect donations worldwide, and it even supports texting contributions to maximize your fundraising efforts. Plus, GiveWP’s fundraising reporting helps keep you in the loop.
(If you’re a nonprofit part of the Southern African Common Monetary Area, check out our other partner, ArcTek, and their Paystack feature. Like GiveWP, Paystack allows you to collect donations from a WordPress form. PayStack supports multiple payment methods and ZAR currency, or rand.)
Media/Blogging
Whether you’re a blogger with a small following or a major news outlet, Ninja Forms partners with two translation tools that help grow your audience and make your content more inclusive.
WPML is a feature-rich translation plugin that can translate all aspects of a website, including pages, posts, tags, forms, categories, menus, and even widgets, so users across the globe can experience a fully functional site in their language. WPML includes automatic language detection, language switchers, and SEO optimization tools.
Weglot is another high-quality multilingual translation plugin that supports over 100 languages. Weglot doesn’t have as many features as WPML, but you won’t miss out on the major ones like multilingual SEO and automatic translation (no more manual back-and-forth).
Both solutions are excellent, but WPML is more comprehensive and, therefore, better suited for more prominent media outlets, while individual bloggers can find all they need in the user-friendly Weglot plugin.
Small Businesses
A solid invoicing process is a must-have if you’re running a small business. InvoiceBerry is an online invoicing software that helps small businesses and freelancers easily create and manage invoices. It includes customizable templates, automated payment reminders, and a variety of payment methods so you get paid quickly and securely.
InvoiceBerry also offers advanced features, such as expense tracking, time tracking, and reporting, to help users manage their finances and improve their business operations. Learn how to create an invoice in WordPress with InvoiceBerry here.
Partners Enhance Your Potential
Ninja Forms partners with the best WordPress tools for your marketing website, regardless of your niche or industry. From email campaigns and custom themes to invoicing and translation, our partners can support your business needs, improve customer relationships, and enhance profitability.
